Mexico Gearing Up for Next Tourism Fair

Mexico’s national tourism board is gearing up for its annual travel convention, Tianguis Turístico. “Tianguis” is a Nahuatl word used by the Aztecs and their predecessors; it means “marketplace.” The product in this case is Mexico itself.

Held annually at Acapulco’s multilevel Convention Center, the event is a great opportunity for suppliers (hotel and restaurant chains and adventure tour companies, among others) and destinations to sell their products or services to national and international tour operators. The first Tianguis Turistico was held in 1976.

Buyers and sellers meet at more than 420 booths and a dozen business suites to negotiate deals. Press conferences inform about the latest innovations, including “going green” with ecotourism, a theme that’s finally begun to emerge with real strength in the last few years. In addition to socializing, making business contacts, and selling their products, participants find time to visit Acapulco’s glorious bay and enjoy its famous nightlife.

Speakers are invited to address travel agents, tour operators, and national and international press with information about new programs at the state and city level, such as new museums or tourism programs promoting tourism to rural areas. High-level tourism authorities of the Mexican government are on hand to present the annual “Pluma de Plata” award for excellence in journalism as well as awards for the best photography and website.

The 2008 Tianguis Turistico will be held April 13--16. For information, visit the official website at www.tianguisturistico.com.mx.