Loreto Profile
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| This sleepy town on the lower Baja peninsula was built by missionaries in the 1680s. It was the state capital for about 100 years before a major hurricane sent government officials scurrying to La Paz to establish there. Government funds promoted Loreto as a major tourism destination in the late 1970s with minimal success. Although condos and resort developments have been built south of town, this friendly little town continues to attract mainly avid anglers who enjoy their time in the sun. |

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| Snorkeling | | | Calm cystal clear waters in the Sea of Cortez. You can see large reef fish in nearby Isla Coronado . There are several adventure and snorkeling outfits base in Loreto. |
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| Fishing | | | Excellent fishing in the Sea of Cortez put Loreto on the map. It is hard to get to but worth the trip. |
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| Golf | | | One 18-hole golf course |
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| Sailing | | | Calm waters in the Sea of Cortez - many islands and anchorages. |
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| Simple | | | Simple but building up fast |
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| Middle Class | | | Building new Middle class development - Loreto Bay |
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| Summer | | | Great fishing for those who can take the heat |
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| International Airport | | | International airport; AeroCalifornia and Aerolitoral airlines |
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Weather | | | It is a dry climate - nice in the winter - very hot in the summer (over 100). |